Our consumption habits demand healthy and easy-to-make products.

Our work consisted of creating a corporate image that transmitted these values through dynamic branding based on the presence of Alifarma in different food sectors (bakery, health, dairy, beverages, savoury) to share its know-how.

From the logo and the development of the corporate image to developing the website, sales and technical material, along with the integral management of international fairs and events, enhancing the work carried out by the sales team with the sole aim of positioning the Alifarma brand as sector leader.